This Knowledge Share will be presented by ICG member John Storey It is generously sponsored by Add Maple What you will gain from attending This session will provide you with a high-level understanding of segmentation, equipping you to deliver more value to your clients. You will walk away with the understanding and […]
This session is generously sponsored by The Lens This session is for ICG members only. Many of us have been working for ourselves for a very long time. And the Insight world is changing - fast. So how do you keep up with really understanding what life is like for our clients in […]
This Lunch&Learn will provide you with an introduction to Glow, a comprehensive research solution designed for teams in marketing, brand strategy, product development, or agency services that need to quickly validate ideas and make data-backed decisions. You'll also hear more about their Growth Program, giving you additional benefits through your ICG Membership. A bit about […]
We welcome back ICG member Ramona Daniel to run this follow-up Knowledge Share. This follow-up Knowledge Share builds on our foundations session (https://clone.theicg.co.uk/recording-prompt-design-for-independent-researchers-foundations/) and focuses on getting more reliable, useful results from AI tools like ChatGPT or Claude. It’s about moving beyond writing prompts to thinking critically about what the AI gives […]
Please join us at our next Book Group session, where we will discuss 'Motherdom: Breaking Free from Bad Science and Good Mother Myths' whilst also welcoming author, Alex Bollen. Alex’s book Motherdom: Breaking Free from Bad Science and Good Mother Myths was published in March in the UK and […]
"In a world racing toward artificial data, what's the real cost of losing human connection?" Michael Pollock from StreetLife draws on 30+ years of face-to-face quantitative research to explore: The Face-to-Face Evolution "How quant face-to-face has transformed in 5 years" The Niche Advantage "Do specialists outperform generic approaches?” Real vs. Synthetic "What only […]
This webinar has been generously sponsored by StreetLife Eating healthily. Exercising regularly. Having spare money left over at the end of the month. These are all challenges we humans seem destined to struggle with forever – right? Not necessarily. We’ve just been using the wrong tools. Behavioural science 1.0 helped governments and […]
This Knowledge Share has been generously sponsored by Indeemo. The Knowledge Share will be run by ICG member Jude Legg, and will aim to update members on what’s new in the world of data protection and offer some practical tips to maintain compliance. Jude Legg I have over 20 years experience working in […]
We welcome Motives.ai to this 30-min Lunch&Learn session. Motives.ai brings the consumer to life through AI-moderated, video interviews - It is a project gamechanger in terms of speed, depth, breadth, value and client engagement, by optimizing flexibility in terms of regionality, timelines, sample size, analysis and insight on a video-based platform In the […]
We are organising a small in-person meet-up in London on the morning of 5th December for ICG members with an interest in shopper and retailer insight and packaging research. The aim is to connect specialists in this area, share experiences, explore new tools (including AR/VR eye-tracking), and spark potential collaboration across the network. At the time […]
Excited to be announcing our 2025 Christmas Party, generously sponsored by Field Sauce, The Lens, and Qualzy. Hurry - tickets tend to sell FAST. When? Friday 5 December, 1-5pm Where? The Queen's Head, 222 Shoreditch High Street, E1 6PJ How much? £42+VAT (+Eventbrite fees) Buy your tickets here
Join us online for a follow up meeting with the MRS (the first one was in July). When? Monday 8 December, 4-5pm Where? Online - register below. This time it'll be the ICG's turn to share more about us - who our members are, what their needs are and how we'd like the MRS to support us. […]