21 Aug 2025
Article by ICG members Jeff Deighton and Lara Meyer. In our last article, Learn, Lara and I explored how reflection and realignment help create clarity and awareness to make smart, timely decisions, and to foster a culture of purposeful reflection to support...
28 Jul 2025
Initially I worked as a librarian, but after relocating from London to Nottingham, a friend and neighbour, Bev Wener, who had moved into market research recruitment, persistently told me I’d be perfect for it. I resisted at first, forgetting I’d once been a...
23 Jul 2025
Article by ICG member Kath Rhodes Something has been bothering me recently. It’s the over-use of ‘qualitative’ in the insight world Get off my land! You lot keep saying ‘qualitative’ data when you are talking about open ends and verbal data. Words...
22 Jul 2025
Big congratulations to the following ICG members this month; The AURA’s 2025: WINNERS: Claire Salkeld, Hummingbird Insights: Best Small Agency Barry Clark, Related Stories: Breakthrough Agency Other nominations : Joe Bonnell – Storytelling Barry Clark...
07 Jul 2025
This webinar is generously sponsored by InsightX, specialists in designing custom fieldwork and data collection strategies to meet the unique needs of each client. Whether it’s B2B or B2C, Quant or Qual, CATI/Online/Mixed-Mode, Locally or Internationally, their...
17 Jun 2025
Article by ICG member Lara Meyer You’ve done the hard thinking. You’ve built your awareness and invested in your mindset. But now comes the crucial step, making it stick. The Implement phase of our B.U.I.L.D.® framework is all about turning that awareness into...
