05 Sep 2022
Online sampling has revolutionized research, with more companies than ever turning to online methods of data collection to accelerate their research and consumer insights. However, with this explosion in the amount of research being conducted online have come...
13 Jul 2022
This webinar is generously sponsored by Ivy Exec Do you find writing hard? Sometimes sit and stare at the blank page? Know you should be writing more but don’t know where to start? In this introductory course you will: Learn how to write compelling and entertaining...
12 Jul 2022
This webinar is generously sponsored by MIS Group Conjoint Analysis: What is it? How does it work? What does it tell you? This is a hands on session run by ICG member Saul Dobney on how conjoint analysis uses attributes and levels to define virtual products and...
21 Jun 2022
Applied Consumer Neuroscience (ACN) uses neuroscience to help companies gain insight into the behaviour and experience of their customers. In this webinar, Daniel C. Richardson, Professor of Experimental Psychology at University College London, will give an overview...
08 Jun 2022
This webinar was generously sponsored by Perspective Research Services YOU ASKED, WE ANSWERED. By popular demand, here is a read-along with Dr. Rachel Lawes of her new book, “Using Semiotics in Retail”. You can: – Learn semiotics from Rachel in two live sessions. –...
23 May 2022
This webinar was generously sponsored by Audiense Personality traits have been shown to be effective predictors of behaviour. What’s more, they are not difficult to collect. In this webinar ICG member Chris Harvey, Activate Research, will explore common personality...