Learn behavioural change and how it effects and improves our chances of commercial success. All business depends on selling or marketing to human beings. Anything that helps us better understand how and why people make decisions (for example - buying things) must improve our chances of commercial success. Behavioural Economics offers a more scientifically robust […]
This year’s event explores a range of novel research approaches being used to uncover insights into new business challenges and opportunities for financial services providers. Explore some of the critical issues facing UK financial consumers and how market research is supporting the delivery of real solutions. Hear new insights and explore research journeys from: Lloyds […]
Kids & Youth Insights 2020 showcases an inspiring collection of research projects that demonstrate how brands, government and the third sector are gathering and using insight to strengthen understanding, improve engagement and tailor offerings to better serve and support young people. Don’t miss contributions from BBC, Public Health England, IKEA, Sport England, ITV, Save The Children, […]
NEW DECADE: NEW FORMAT: NEW VENUE The business of insight is facing the most radical set of challenges it has ever seen. Commercial, social and political pressures are having a major effect on how we seek to understand consumers and citizens, and how we organise and perform our work. It’s time for a conference that tackles […]