21 May 2025
Article by ICG member Stefania Gogna “Espresso Macchiato” by Tommy Cash (Eurovision Song Contest) is not a “deep” song in the classic sense. But it is precisely this ostentatious lightness that makes it interesting from a semiotic point...
26 Apr 2023
Semiotics is fundamentally communication problem solving…Chris Arning who has been practising semiotics now for over 20 years spills the beans on the core brand problems semiotics tends to be brought in to solve and what insights semiotics brings to the table to solve...
08 Jun 2022
This webinar was generously sponsored by Perspective Research Services YOU ASKED, WE ANSWERED. By popular demand, here is a read-along with Dr. Rachel Lawes of her new book, “Using Semiotics in Retail”. You can: – Learn semiotics from Rachel in two live sessions. –...
04 May 2022
This webinar is generously sponsored by Perspective Research Services YOU ASKED, WE ANSWERED. By popular demand, here is a read-along with Dr. Rachel Lawes of her new book, “Using Semiotics in Retail”. You can: – Learn semiotics from Rachel in two live...
25 Feb 2021
This session was kindly sponsored by Web Creator Suite and Teneo Translations THIS SESSION TOOK PLACE IN DECEMBER 2020. A SHORT SUMMARY OF IT IS HERE. IF YOU WOULD LIKE TO PURCHASE THE FULL RECORDING OF THE SESSION (£10), CONTACT LUCIE ON MANAGER@THEICG.CO.UK ...
